Learnable

I designed the logo and marketing collateral for the Learnable brand. Doing so was a particularly rewarding exercise given that I’d worked with the Learnable team for over 9 months, creating what would become learnable.com.

Applying a user-centered process, I drove the research phase, created the personas and scenarios for Learnable’s target users, fleshed out workflow diagrams based on these scenarios, created interactive wireframes capturing the tasks reflected in the scenarios, conducted all of the user testing sessions and created the final visual designs and interactions built by the development team.

Being involved in the entire end-to-end process for a large project like this is an incredibly rewarding experience!