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postcards-mobie-award

We’re excited to report that the Australia Post Postcards iPhone app has won an award in the Australian Mobile Awards 2012.

The winners were announced last week at The Beresford Hotel in Sydney. The iPhone app, which was developed for Australia Post by Useractive under contract from IMA Management & Technology and in conjunction with Amnesia Razorfish, won in the category of “Best Utility”.

Australian Mobile Awards trophy

The Australia Post Postcards app is a fun way to share your holiday snaps with loved ones. It allows users to create a custom postcard using their camera phone, and send it as a physical postcard that is printed and delivered to the recipient through the Australia Post mail network. The app integrates with the iPhone address book, and the message is printed in a handwritten font, to emulate a real postcard. Postcards are printed on high quality card and can be paid for using credit card or Paypal.

The announcement was covered in the media:

About Matthew Magain
Matt is the director of Useractive.